ISM Improving Sports, the main brand of Sports Tech products were FootballISM is included, joined forces with The Football Business Academy (FBA).

This mutually beneficial alliance seeks to foster collaboration on strategically significant subjects, unlocking valuable opportunities for both The FBA and ISM. The primary objectives include providing a comprehensive learning environment for FBA Master Candidates—future industry professionals—through internships that will expose them to different scopes of applied tech in football, such as big data management, predictive modeling, improving training facilities, and understanding how a scouting platform works. Beyond education, the collaboration aims to cultivate synergies aligned with the clubs' business plans and development strategies.

"ISM – Improving Sports is not only about providing sports stakeholders with performance platforms. It is about helping Football and Sports generally by providing technology that will allow them to organize themselves, to be more productive and more importantly to have time and focus on the most important: The Athlete.

With this partnership with the renowned institution that is the FBA, we will not only be able to share our vue of the sports world, but also teach and help young students to know and understand all different technologies that exist together with helping them have a bright future after the masters." says José Forjaz, Head of  ISM Improving Sports.

The FBA and ISM Improving Sports share a commitment to innovation and education to further develop the industry and the professionals around it.

The Football Business Academy is a global leader in football business education whose goal is to accelerate the professionalization of the football industry and develop current and future leaders in the game. Founded in 2017 and based in Switzerland, The FBA is best known for its flagship degree – the Professional Master in Football Business – which is a 12-month program with two intakes each year.